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The needs of the target audience is the beacon by which any web project should sail. Applying that logic while accomplishing business objectives is an art that can only be gained through experience. My experiences have led me to believe very strongly in the importance of a user-centered architectural approach.

Documentation Samples Case Studies
 

Communicating to Multiple Audiences
The sample deliverables below were each created in order to communicate the right information to the right audience at the right time. They are a tangible (and printable) collection of ideas.
 
More deliverable samples available upon request.

• Sample Persona (PDF)
• Discovery Outline (Excel Doc)
• Content Inventory (Excel Doc)
• Wireframes (PDF)
• Site Map (PDF)

  
Kodak - Simply Pics Promotion Kodak
Simply Pics Promotion
ADP Major Accounts Web Site Garnier
Fructis Promotional Site
Loreal - Freshlook Contacts Loreal
Freshlook Contacts
ADP Major Accounts Web Site ADP
Major Accounts Web Site
ADP 401k Proposal Generator ADP
Proposal Generator Application
Aventis Allergy.com Web Site Aventis
Allergy.com Web Site
ADT Residential Update Newsletter ADT
Residetnial Update Newsletter
Centerpoint Consulting Corporate web site ADP – Product Configurator
Web Apllication
Aventis Allergy.com Web Site Tom Seaver
tomterrifficseaver.com Web Site
ADT Residential Update Newsletter Verizon Wireless
Corporate Intranet
United Water Content Management Tool United Water
Content Management Tool